Perhaps my sense of smell and taste aren’t keen enough, but I’m not picking up the magnolia or anything else flowery really. It’s basically like a plain pu-erh although it is on the lighter side and quite smooth. The flavour is earthy/peaty though unlike some it doesn’t bring to mind eating dirt, and it also has some sweet hay-like notes. It’s pleasent enough as far as pu-erhs go, particularly a bagged one, but the name feels like false advertising.
Boiling
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I haven’t encountered a Numi variety that makes me want to tap-dance yet.
I enjoyed their chocolate pu-erh – have you tried that one yet?