I wanted to like this tea, but in the end I found it somewhat boring. It is a smooth black tea with definite honey notes, but very little depth besides that. The tea I drank before this was Golden Monkey and compared to that, it does seem somewhat bland. The price (especially on sale) was very reasonable though and perhaps that is some of the appeal. If you like the sweetness a bit of honey does accentuate the flavor and turn it into a lovely post-dinner dessert tea. If you want more complexity and to get more of the natural flavor, leave the sweetener out though.
Had my best brew of this one yet. Was militant about brewing for 4 minutes with boiling water and didn’t add sweetner. I think with the natural sweetness of the tea, extra sweetner really puts it over the top unless you like a sweet tea.