This obviously has ingredients other than black tea and bergamot oil, hence it might more correctly be compared with Lady Grey teas. It seems to include a citrus other than bergamot. The bergamot is a bit less flowery than my favorite Earl Grey. The tea is better quality, more piquant than that used in most flavored teas. For bergamot, I prefer another. For black tea, this Earl Grey Bravo from Adagio comes out ahead.